The Design Competition for Jewelers


With the CASE Awards, Jewelers of America shines a spotlight on the custom design craftsmanship found in the jewelry stores of Jewelers of America Members nationwide. Jewelers of America’s national design competition – The CASE Awards – honors the jewelers who create jewelry pieces with the highest levels of creativity, artistry, skills and excellence in quality and style.

To be recognized with a CASE Award, Jewelers of America members must express their individuality and craft through the design and manufacture of one-of-a-kind jewelry pieces. The jewelry is judged by a panel of industry experts on overall design, marketability, wearability and quality of manufacture. The CASE Awards is open to all employees of JA Retail Member and JA Supplier Member companies. 

New categories this year: Our CASE Awards design competition has expanded into new categories this year based on jewelry style! See below for the full listing of categories. 

See the winners of the 2021 CASE Awards! 

The CASE Awards are sponsored by Jewelers Mutual GroupSynchrony and Chosen Payments.

CASE Awards FAQs

The CASE Awards Entry Period is now closed and the winners have been announcement

The CASE Awards Dates
  • February 17, 2021 - March 24, 2021: Entry Forms Accepted
  • March 25, 2021 – March 31, 2021: All entries will be reviewed online by an industry expert judging panel. They will be judged by an industry expert judging panel via a virtual judging meeting, which will include an analysis of each piece based on photos, manufacturing techniques, piece description, materials used, etc. A winner will be determined in each category.
  • April 6, 2021: Winners will be announced publicly

*In light of the COVID-19 pandemic, we have moved to a virtual judging platform to ensure the safety of our members, judges and staff. The expert judging panel will take into account all piece details, manufacturing techniques, materials used, photos, etc. The judging of submissions will not be based on the photo quality.

Interested employees of Jewelers of America Supplier and Retail Members companies can enter during the entry period now through March 24, 2021. Entries are selected in the order they are received. A maximum of 14 entries per designer is allowed – one entry in each category. 

Regional Jewelry Association Winners

If your piece has won first place in a design competition sponsored by an eligible regional jewelry association, it receives automatic entry into The CASE Awards (entry fee: $60). The individual entrant must meet all eligibility and procedural requirements outlined in the CASE Award guidelines.

General Entries

Members of Jewelers of America who do not participate in regional jewelry association design competitions, may submit general entries, formerly "at-large" entries (entry fee: $95.00). General entries will be accepted in the order entry forms are received, after any eligible state and regional jewelry association competition winners. 
  • Engagement Rings Up to $5,000
  • Engagement Rings $5,001 and Up
  • Wedding Bands Up to $5,000
  • Wedding Bands $5,001 and Up
  • Earrings Up to $5,000
  • Earrings $5,001 and Up
  • Necklaces Up to $5,000
  • Necklaces $5,001 and Up
  • Bracelets Up to $5,000
  • Bracelets $5,001 and Up
  • Rings Up to $5,000
  • Rings $5,001 and Up
  • Pins/Brooches/Cufflinks (any price)
  • Other (non-jewelry items made of precious metals or stones that are sold in jewelry stores, any price)

Jewelers of America awards a maximum of 14 CASE Awards: Fourteen first-place CASE Awards – one in each of the competition categories.
Individuals who submit pieces must be employees of Jewelers of America Supplier and Retail Members companies prior to the final submission deadline. 14 entries per designer– one entry per category – is allowed.
  • A customized CASE Awards trophy from Jewelers of America
  • Major promotion in national and local press, featuring photos and descriptions of winning pieces
  • Promotion at Jewelers of America’s website,
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