April 28, 2017
Jewelers of America Supplier Members have a product placement opportunity in "Amanda's Style File" feature on National Jeweler's website, www.nationaljeweler.com. See the upcoming topics and how to submit your pieces for consideration for the twice monthly column.
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January 31, 2017
Jewelers of America Members can feature their jewelry in our online Jewelry Gallery and Supplier Showcase (Supplier Members Only). Make sure you jewelry images are up to date in our jewelry photo database so that we can include them our consumer marketing campaigns. Your jewelry could also be featured in various editorial product placement opportunities that Jewelers of America procures throughout the year (major magazines, national TV tours and more!). Here's how to capitalize on this complimentary marketing benefit.
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October 20, 2016

A new national diamond-category ad campaign, "Real is Rare. Real is a Diamond.," launched in early October targeted to millennial shoppers, and Jewelers of America Members have the opportunity to be among the first to get started incorporating the campaign into your sales presentations and online and social media marketing. Here's how.
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October 18, 2016
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Jewelers of America showcased over 120 pieces of jewelry to the press during its Annual Fine Jewelry Preview on Wednesday, September 28, in New York. The event featured the newest designs from a selection of JA Members, as well as pieces from Cultured Pearl Association of America, Platinum Guild International and Silver Promotion Service.
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October 12, 2016
ammolite jewelry prize

After the success of our "Spectacular Spinel" consumer marketing campaign in August, which reached more than 100,000 consumers, Jewelers of America launches another gemstone-focused consumer campaign on November 14th, the "Amazing Ammolite Jewelry Sweepstakes." As always, we'll educate consumers on shopping at jewelry stores that are members of Jewelers of America. There are several ways that jewelry retailers can capitalize on these promotions, here's a quick summary of the marketing plan.
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August 16, 2016
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Jewelers of America Supplier Members have the exclusive opportunity to showcase their jewelry directly to fashion's top editors, stylists and influencers! We are currently accepting submissions for our next Fine Jewelry Preview to be held in late September 2016. See how to submit jewelry for consideration.
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June 22, 2016
With Jewelers of America and the American Gem Trade Association (AGTA) adding spinel as an additional August birthstone, Jewelers of America has launched a consumer PR and marketing campaign in July to celebrate "Spectacular Spinel" and generate consumer excitement about the new August birthstone. As always, we'll educate consumers on shopping at jewelry stores that are members of Jewelers of America. There are several ways that jewelry retailers can capitalize on these promotions, here's a quick summary of the marketing plan.
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June 20, 2016
With Jewelers of America and the American Gem Trade Association (AGTA) adding spinel as an official birthstone for August, we are seeking spinel jewelry from JA Supplier Members in advance of our July and August spinel consumer marketing campaign. Here's how to capitalize on this new marketing opportunity for spinel.
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May 6, 2016

Saturday, July 23, 2016, From 5:30 - 8:00PM EDT
The Tap Room at the Yale Club, 50 Vanderbilt Avenue, New York, NY 10017

Participate in this marketing opportunity – open only to JA Supplier Members – and showcase your jewelry to Jewelers of America’s Board of Directors, Retail Members and press. Participating designers will wear their favorite pieces of jewelry to the cocktail party, showcase a selection of their jewelry and share the inspirations behind their designs with retailers in a relaxed and fun atmosphere.
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April 19, 2016
Jewelers of America produced the Jewelers of America Fashion Show at American Gem Society (AGS) Conclave on Wednesday, April 13, at the Hyatt Regency Crystal City in Arlington, VA. Models wore a selection of apparel from a local Georgetown consignment boutique, Ella-Rue. In addition to wearing the suppliers’ jewelry during the fashion show, each supplier-dedicated model was on hand for the AGS Supplier Showcase reception where retailers were able to get up-close look at the jewelry and pose for photos. 
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