The American Gem Society (AGS) and Jewelers of America (JA) have joined forces for a consumer campaign called “My Jewelry Wish List,” which is designed to generate excitement for fine jewelry this holiday season and help drive traffic to members’ stores.

“My Jewelry Wish List” enables consumers to dream about jewelry and head to their local jeweler to build a wish list. If everyone in the industry takes part, we can have a larger voice and help the industry command more of the gift-giving share.

Join Katherine Bodoh and Amanda Gizzi for this instructional webinar as they walk through the campaign and provide tips to maximizing the marketing opportunity in the run up to the Holiday season.

Wednesday, October 28, 2020, 2:00PM EDT
Presented by Katherine Bodoh, CEO of American Gem Society, and Amanda Gizzi, Director of Public Relations & Special Events at Jewelers of America
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