The strategic direction of Jewelers of America is advised by executives who represent the diverse fine jewelry marketplace – from multi-generation jewelry store owners to executives of national jewelry chains and luxury brands. A common thread among them is their passion for the jewelry industry and its continued success. Each of their companies adheres to Jewelers of America's Code of Professional Practices through a commitment to professionalism and ethical business practices.

THE EXECUTIVE COMMITTEE


hollywesche new

Holly Wesche – Chairman

Owner, Wesche Jewelers; Melbourne, FL
Holly’s family opened Wesche Jewelers 40 years ago. Under her leadership, it’s grown into one of the largest independent jewelry stores in Florida. She is a Past President of the Florida Jewelers Association, has served on the Board of the Leading Jewelers of the World and has been a Melbourne Regional Chamber of Commerce Board Member for over 9 years.
 
Robert F. Moeller II

Robert F. Moeller II – Chair-Elect

President & Director of Sales, R.F. Moeller Jeweler; St. Paul, MN
Robert grew up in the jewelry industry, and he now oversees the jewelry store his father founded. He has extensive gemology experience and is a GIA Graduate Gemologist and an AGS Certified Gemologist Appraiser.
 
Karen Goracke

Karen Goracke – Vice Chair

President & CEO, Borsheims; Omaha, NE
Karen’s long-tenured career with Borsheims, a Berkshire Hathaway company, began in 1988. Holding different roles across the company gives her a broad retail background and knowledge of the worldwide jewelry industry.
 
Coleman Clark

Coleman Clark – Vice Chair

President, BC Clark Jewelers; Oklahoma City, OK
Coleman’s jewelry store, BC Clark Jewelers, has been family owned and operated since 1892. He is a GIA Graduate Gemologist and an AGS Certified Gemologist.
 
Craig Rottenberg

Craig Rottenberg – Treasurer

President, Long's Jewelers; Boston, MA
Craig is a fourth-generation jeweler and grew up in the business at his family’s jewelry stores. After college, Craig earned an MBA at the MIT Sloan School of Management and spent 10 years outside the industry before taking the helm at Long’s in 2004 as President. He is a member of the Young Presidents’ Organization, New England Chapter.
 
Matthew Rosenheim

Matthew Rosenheim – Secretary

President, Tiny Jewel Box; Washington, D.C.
Matthew has helped his family grow Tiny Jewel Box, a three-generation jewelry business, into an iconic Washington institution and internationally renowned jeweler. He is a GIA Graduate Gemologist and a member of Gen Next Jewelers, the Centurion Jewelry Show Advisory Board and the Young President’s Organization.
 
John Henne

John Henne – Past Board Chair

Owner, Henne Jewelers; Pittsburgh, PA
John Henne understands the intricacies of family business, running a fourth generation jewelry store that has been serving its community since 1887. Henne Jewelers' quality custom design and service garnered it the title of "Best Jewelry Store" by the Pittsburgh Tribune-Review.
 

2019-2020 DIRECTORS

Mercedes Abramo

Mercedes Abramo

President & CEO, Cartier North America; New York, NY
At Cartier North America, Mercedes oversees strategy and operations including 35 boutiques, an e-commerce boutique and over 150 specialty retailers. She has held management positions with Tiffany & Co., Ritz Carlton Hotels and Loews Miami Beach.
 
mikealexander

Mike Alexander

Senior Vice President of Commercial Lines,
Jewelers Mutual; Neenah, WI
Mike joined Jewelers Mutual in 2015, overseeing all aspects of commercial lines operations and sales. Prior this role, he was the Senior Vice President of National Sales and Strategy at National General Insurance. He also serves on the board for the YMCA of the Fox Cities.
 
Chad Berg Jewelers of America Board

Chad Berg

Vice President & Co-Owner, Lee Michaels Fine Jewelry; Metairie, LA
Chad directs marketing and supports buying for Lee Michaels Fine Jewelry locations in New Orleans and Lafayette, LA, and Jackson, MS. Chad is also an Immediate Past President of Jewelers of Louisiana and on the boards of Jewelers' Security Alliance and Jewelers for Children. 
 
Lawrence Bock

Lawrence Bock

President & Owner, Bachendorf's; Dallas, TX
Lawrence Bock is president and third-generation owner of Bachendorf’s, a luxury jewelry company comprised of four boutiques in Dallas and Fort Worth, TX. Lawrence joined The Harry Bock Company, Bachendorf’s parent company, in 1982 and has served as president of The Harry Bock Company since 2000.
 
David Bouffard Jewelers of America Board

David Bouffard

Vice President, Signet Corporate Affairs,
Signet Jewelers Ltd.; Akron, OH
David is a leader in the area of corporate social responsibility as showcased in the initiatives he oversees as Vice President of Signet Corporate Affairs and his service on industry boards and committees including the Responsible Jewellery Council, World Diamond Council and CIBJO.
 
Caryl Capeci

Caryl Capeci

CEO, Chow Tai Fook, North America; Boston, MA
As CEO of Chow Tai Fook North America, Caryl oversees operations in the U.S., including brands Hearts On Fire and Memoire. Prior to this role, she led Hearts On Fire as Chief Marketing Officer then President, leading the integration of the brand into 2,200 storefronts across China. 
 
rondadaily

Ronda Daily

President & CEO, Bremer Jewelry; Peoria, IL
Ronda currently owns and operates Central Illinois' premier jewelry stores in Peoria and Bloomington. She is an AGS Registered Jeweler and GIA Graduate Gemologist, with multi-faceted experience in retail sales and finance, marketing and advertising.
 
peter engel

Peter Engel

President, Fred Meyer Jewelers; Portland, OR
Peter has been president of Fred Meyer Jewelers since 2005 and began his career with the company in 1981. Fred Meyer Jewelers is the second largest fine jewelry company in the U.s., with 310 stores in 30 states. Peter is also on the boards of Diamond Council of America and Jewelers for Children, among others.
 
elise greenberg

Elise Greenberg

CEO, Greenberg’s Jewelers; Sioux City, IA
Elise is CEO of her family's jewelry store, which was founded in 1900 and is now in its third generation of ownership. Elise has extensive experience in financial management and accounting.
 
Camile Hannoush

Camile Hannoush

President, Hannoush Jewelers; Holyoke, MA
Camile partnered with his brothers to found Hannoush Jewelers, which now has over 60 independent stores. Camile places a priority on family – both his own and his clients. As he says, “Working in the jewelry industry has allowed me the pleasure of being able to say, ‘I haven’t worked a day in my life.’”
 
Simon Katz

Simon Katz

Owner, Simons Jewelers; St. Louis, MO
Simon founded Simons Jewelers in 1976. Simons Jewelers specializes in designer jewelry, diamonds, precious gems and fine watches. Married with four children, Simon is active in the community, supporting numerous local charities. His business philosophy is simple: treat people with respect, provide excellent value and never compromise on service.
 
Charles Kuba

Chuck Kuba

Owner, Iowa Diamond; West Des Moines, IA
Chuck comes from a family of jewelers, and he founded Iowa Diamond in 1999. He is an expert in high-demographic marketing and has a diverse career that spanned advertising, publishing and even opera. He is a GIA Graduate Gemologist, a DCA Certified Diamontologist and a JA Certified Senior Management Professional.
 
Lenny Kramer

Lenny Kramer

EVP Sales, Leo Schachter; New York, NY
Lenny Kramer’s career with Leo Schachter spans three decades. In the 1990’s, he established its lab-grown emerald business. After managing the jewelry division, he was instrumental in establishing the Leo Diamond, The Elexese Diamond, and now Kalahari Dream Diamonds for all channels of distribution.
 
Joseph Molfese

Joseph Molfese

Owner, Bella Cosa Jewelers; Willowbrook, IL
Joseph, along with his wife Amy, established Bella Cosa Jewelers in December of 2000 in Willowbrook, IL.  After eight years, the store doubled in size and added a state of the art custom design department. Joseph is a GIA Graduate Gemologist, and his specialties include estate jewelry and fancy colored diamonds.
 
Steve Padis

Steve Padis

Owner, Padis Jewelry; San Francisco, CA
Steve has over 40 years in the jewelry business. Steve and his wife Judy have grown Padis Jewelry since its founding in 1974 from a wholesale supplier and manufacturer to a premiere engagement ring destination in the San Francisco Bay area.
 
Stan Razny

Stan Razny

Owner, Razny Jewelers; Chicago, IL
Stan Razny, with his wife Ingrid, have overseen the Razny Jewelers’ exponential growth from one small independent boutique to four thriving locations. For nearly 70 years and three generations, Razny Jewelers has been the Chicago area’s favorite family-owned jeweler.
 
tobey-ritchie

Tobey Ritchie

Vice President, Harry Ritchie's; Boston, MA
Caryl Capeci is the President of Chow Tai Fook, North America, overseeing operations in the U.S., including brands Hearts On Fire and Memoire. Prior to this role, Caryl led Hearts On Fire as Chief Marketing Officer then President, leading the integration of the brand into 2,200 storefronts across China.
 
Steve Velasquez

Steve Velasquez

COO/CMO, Madison Jewelers; New York, NY
Steve Velasquez has over 24 years of experience in the jewelry industry. He began as a store manager at Barry’s Jewelers in 1993 and has gone on to serve jewelry stores big and small in many roles in management, advertising and operations.
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