News, Press Room

Jewelers of America Announces New Board Members

Three new Directors added to the Association’s Board of Directors

New York, NY – Jewelers of America, the national trade association for businesses supporting every facet of the jewelry industry, has elected three new Directors to its Board of Directors. The Directors were officially elected on October 26, 2026, at the Jewelers of America annual general meeting (AGM) and introduced at the Jewelers of America Board meeting on October 27, 2026. The three Directors are Lawrence Bock of Bachendorf’s, Caryl Capeci of Starboard, and Amanda Coleman Phelps of Nelson Coleman Jewelers.

“We are delighted to welcome Amanda, Caryl and Lawrence to our Board of Directors. Each brings valuable expertise and a unique perspective that will strengthen our leadership and support the continued growth of our organization. Our Board plays a vital role in advancing our mission and ensuring we deliver meaningful value to our members through opportunities to grow, connect, advocate and lead,” says JA President & CEO David Bonaparte.

Lawrence Bock
President & Owner, Bachendorf’s; Dallas, TX

Lawrence Bock is president and third-generation owner of Bachendorf’s, a luxury jewelry company comprised of four boutiques in Dallas and Fort Worth, TX. Lawrence joined The Harry Bock Company, Bachendorf’s parent company, in 1982 and has served as president of The Harry Bock Company since 2000. He was inducted into National Jeweler Retailer Hall of Fame in 2011.

Caryl Capeci
SVP Fine Jewelry, Watches & Global Marketing, Starboard; Miami, FL

Caryl Capeci has extensive leadership experience in luxury retail, fine jewelry and watches. Previously, she served as President of Hearts On Fire and North American CEO of Chow Tai Fook. Her career began in advertising and marketing with De Beers Diamonds. She has served on the boards of the American Gem Society and Diamonds Do Good, is a member of the 24 Karat Club of New York and has received numerous industry honors.

Amanda Coleman-Phelps
President & CEO, Nelson Coleman Jewelers; Towson, MD

At Nelson Coleman Jewelers, Amanda combines expertise in fine jewelry, customer relations and community engagement. She oversees the company’s Chris Coleman Community Commitment, a monthly charitable partnership program. Through her leadership, Amanda helps preserve the company’s legacy while strengthening customer relationships and advancing community initiatives.

Jewelers of America’s Board of Directors advise the strategic direction of Jewelers of America and shares a passion for Jewelers of America’s mission to improve consume confidence in the jewelry industry. Each of the Director’s companies adheres to Jewelers of America’s Code of Professional Practices through a commitment to professionalism and ethical business practices.

Robert Marks of Rogers Jewelers rotated off the Board and Julie Keeney left the Board upon her retirement from Fred Meyer earlier this year. The new Board members join the following existing Board members: Matthew Rosenheim (Chair), Tiny Jewel Box; Steve Padis(Chair Elect), Padis Jewelers; Elise Greenberg (Vice Chair), Greenberg’s Jewelers; Karen Goracke (Vice Chair), Borsheims; Steve Velasquez (Treasurer), Madison Jewelers; Tobey Ritchie (Secretary), Harry Ritchie’s; Coleman Clark (Immediate Past Chair), BC Clark Jewelers; John Carter, Jack Lewis Jewelers; Joseph Corey, Day’s Jewelers; Kim Crawford, Macy’s; Edward Dikes, Weston Jewelers; Sue Hopeman, Robbins Brothers; Sheryl Jones, Sheryl Jones, Inc.; Valerie Madison, Valerie Madison Fine Jewelry; Hunter McGrath, Tivol; Krista Peterson, Jewelers Mutual; Constance Polamalu, Zachary’s Jewelers; Sherry Smith, The Retail Smiths; Alex Stuller, Stuller; Scott Udell, London Jewelers; Tonia Ulsh, Mountz Jewelers and Ulrich Wohn, Victorinox.

For more information, visit https://www.jewelers.org/who-we-are/about-us/board-of-directors/.