Expert advice on creating a successful jewelry business

In this video, Consultant/entrepreneur extraordinaire Andrea Hill leads a discussion on how to create a successful business, offering insights into strategic planning, business plan development, marketing and branding, and knowing how and when to diversify.

This session, recorded in 2012, featured the late Cindy Edelstein of the Jeweler’s Resource Bureau; Bree Richey of Bree Richey Design; and Malak Atut of ZAIKEN Jewelry.