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New Exclusive Member Benefit!
Improving your product knowledge and sales performance has never been easier, now that JA offers high-quality education programs on the Web. The following online courses are available online 24/7.

Click here to log into the J-Biz Education Center and start learning!

“The course was really informative.  It was easy to understand…The best features were the interactive games and quizzes throughout the modules. I like being able to see if I really understand the material before moving on.”
– Erika Matson, AJP Ben Bridge Jewelers

Communicating Color:
Selling Colored Gemstones

$49
    Does the colored gemstone craze have you dazzled?
    Take this in-depth course to impress your customers with your colored gemstone knowledge and learn proven techniques to help close more colored stone sales.
    Topics Covered :
    What is it about Colored Stones?
    Gemstone Formation and Sources
    Gemstone Value Factors
    Color Ranges of Popular Gemstones
    Selling Color

Treatment Talk:
Discussing Gemstone Enhancement

$49
    Do you know how to finesse the delicate subject of gemstone treatments?
    After course completion, a sales associate will be armed with proven techniques to positively communicate gem enhancement information to customers.
    Topics Covered:
    What is an "Enhancement"?
    Commonly Treated Gemstones & Their Features
    Selling Treated Gems

Counter Intelligence
$59
    JA’s popular training program, Counter Intelligence – a comprehensive, DVD/Print self-study course – is now available online!
    Gain customers’ trust, and repeat business, with the skills to professionally and ethically answer their questions about complex and timely subjects.
    Topics Covered:
    What It Means to Be a Jewelry Sales Professional
    Gemstone & Cultured Pearl Enhancements
    The Facts About Quality Marks and Trademarks
    Understanding Lab Reports & Jewelry Appraisals
    Discussing Synthetic & Imitation Gem Materials
 
Course Features
  • Courses are organized in multiple modules, so you can start, stop, and save courses to fit your schedule.

  • Each section features informational guides, games, and audio narration to motivate you as you learn.

  • Quizzes throughout the sections help you rate your progress.

  • Course material can be printed for future reference.

  • Receive a certificate of completion when you successfully pass a course!
Improving your sales knowledge and skills have never been easier, start learning today!